Casper

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In The News

September

From Away to Everlane, why are direct-to-consumer brands the hot retail trend? - September 06, 2018

August 2018

The rise of giant consumer startups that said no to investor money - August 29, 2018

brand Casper on shaking up the retail experience - August 29, 2018

Now Entering Sleepopolis - August 28, 2018

Casper’s next frontier: Your entire bedroom - August 21, 2018

Casper reveals strategy behind 200-store plan - August 20, 2018

Where behemoths like Mattress Firm struggle, online startups like Casper know how best to brand - August 14, 2018

Casper, Mattress Firm, and the Retail Lifecycle - August 13, 2018

Amid speculation over Mattress Firm's future, startup mattress seller Casper plans 200 new stores - August 13, 2018

Mattress startup CEO explains why the company is opening 200 new stores as its competitors ... - August 13, 2018

Online Casper Sleep Strives to Make Mattress Shopping a Dream Come True - August 13, 2018

Casper CEO: We Aren't Trying to Put Other Mattress Companies Out of Business - August 13, 2018

Mattress startup CEO explains why the company is opening 200 new stores as its competitors close them - August 11, 2018

Mattress retailer Casper to open 200 stores - August 09, 2018

Target Partner, Mattress -in-a-Box Seller Casper to Open 200 Stores in Next 3 Years - August 09, 2018

Casper to go big in brick-and-mortar with 200 stores - August 09, 2018

Online Mattress Brand Casper Set to Open 200 New Retail Stores - August 09, 2018

Online mattress seller Casper plans 200 stores in 3 years - August 09, 2018

As Mattress Firm struggles, Casper plans to open 200 mattress stores across the US - August 09, 2018

Casper Will Open 200 Stores Over The Next 3 Years - August 09, 2018

Bedtime for retail: Casper plans 200 stores as Mattress Firm mulls bankruptcy - August 09, 2018

Casper Plans Brick-And-Mortar Expansion - August 09, 2018

Casper And Mattress Firm Seem To Be Going In Opposite Directions - August 09, 2018

Online Mattress Brand Casper Set to Open 200 New Retail Stores - August 08, 2018

There's a fierce battle over your bed: Industry goes to the mattresses - August 08, 2018

July 2018

Casper mattress + bed frame BRAND NEW - July 30, 2018

Casper now solves the most annoying thing about ordering a mattress online — by recycling your old one for you - July 27, 2018

Casper Boasts It’s ‘Sensational in Bed’ With a Broadway-Themed Out-of-Home Campaign - July 26, 2018

I tried Casper’s new $2,400 mattress and it actually lived up to the hype - July 26, 2018

Has Casper put traditional mattress sellers to sleep? - July 24, 2018

Has Casper put traditional mattress sellers to sleep? - July 24, 2018

Sleep On Fleek: Supercharging The Business (& Brandscape) Of Snooze - July 24, 2018

Which? reveals the best and worst mattress brands of 2018 - July 21, 2018

We Took a High Tech Siesta at the Casper Dreamery - July 20, 2018

How the mattress-in-a-box industry came to be - July 20, 2018

Top tech startup news stories you need to know this Thursday, July 19 - July 19, 2018

Online Mattress Retailer Casper To Open Lenox Square Mall Sleep Shop - July 19, 2018

Casper Launches Pop-In Shops Within Nine Nordstrom Stores - July 19, 2018

https://www.chainstoreage.com/store-spaces/first-look-casper-at-nordstrom/ - July 17, 2018

Nordstrom puts Casper in Sleep-In shops - July 17, 2018

Mattress Company Casper Prevails In Federal Suit Over Keystroke Tracking - July 17, 2018

Important Sleep News: Casper Mattresses Are Now Available at Nordstrom - July 13, 2018

TIME; You Can Pay to Nap at This Mattress Company's New Store - July 11, 2018

American Chiropractic Association Endorses Casper Wave Mattress - July 11, 2018

Forget Yoga, Nap Time Is the Next Big Thing in Wellness; You can now book a 45-minute catnap at 'The Dreamery' in the middle of your workday. - July 11, 2018

Casper’s The Dreamery Nap Club Is The Wellness Oasis You Didn’t Know You Needed - July 11, 2018

Casper Is Opening a Nap Store; For $25, you can nap on a Casper bed for 45 minutes. - July 11, 2018

This Company Made Hundreds of Millions on the Internet. Here's Why It's Moving Into the Real World - July 09, 2018 Startups Aim to Disrupt $15B Mattress Industry - July 06, 2018

Casper’s sleeping happy as it continues to revolutionise the sleep industry - June 03, 2018

Casper comms VP Lindsay Kaplan 'gets out of bed' to launch company - July 02, 2018

June 2018

Casper must find a UK partnership before opportunities are spirited away - June 28, 2018

Amazon’s one-day Casper mattress sale brings deeper discounts than Casper ever has - June 27, 2018

Casper pops up in Montreal as Canadian store expansion unfolds - June 27, 2018

Casper continues push into Canada with Montreal pop-up - June 26, 2018

Casper’s Building A Bigger Physical Footprint - June 25, 2018

Casper, Serta Simmons settle lawsuit over high-end Wave mattress - June 21, 2018

Casper Opens First Retail Destination In Québec - June 21, 2018

PODCAST: Philip Krim And Neil Parikh Of Casper Are Turning Sleep Sideways - June 19, 2018

Online mattress start-up Casper wants showrooms in the UK by the end of the year - June 17, 2018

Airlines roll-out buzzy new amenities for business-class travellers - June 12, 2018

Casper’s New Nap Pillow Helps You Sleep Anywhere - June 11, 2018

How Casper made sweet eCommerce dreams come true - June 11, 2018

The Casper Nap Pillow Is Your Next $35 Travel Companion

Papa John's pokes at mattress disruptors in promotion with retailer

Product Line

Casper Essential

The Casper

Casper Wave

Nap Pillow

Launch Date June 06, 2018

Measurements & dimensions Nap Pillow 10.25” x 15” 1.25” gusset

Materials & design Pillow: 100% Cotton Cover, Polyester fabric lining, Polyester microfiber fill Pillowcase: Body: 100% cotton, Hem: 65% cotton, 35% polyester Carrying bag: 100% cotton

Shipping We ship via UPS Standard in the United States and Canada from warehouse partners in each country.

Shipping costs Free shipping and free returns in the US and Canada.

Warranty 3-year limited warranty. Read More

What Is Casper Sleep

Casper Sleep (also known as just Casper) is a privately held, U.S.-based, e-commerce company that sells sleep products online. Headquartered in New York City, the company has showrooms in New York City, San Francisco and Los Angeles and mattresses are manufactured in both Georgia and Pennsylvania.

Founders

Philip Krim, Neil Parikh, T. Luke Sherwin, Jeff Chapin, Gabe Flateman

History

Casper launched in April 2014 by Philip Krim (previously of The Merrick Group, angelbeds.com, tranquilitymattress.com and SleepBetterStore.com), Neil Parikh, T. Luke Sherwin, Jeff Chapin (previously of R&D at IDEO mattress company), and Gabriel Flateman.

In January 2014, the company raised $1.85 million in its first round of funding. The round was led by Lerer Ventures and Norwest Ventures and also included funding from Crosslink Partners, Vaizra Investments, and Correlation Ventures.

On April 22, 2014, Casper officially launched, selling $1 million worth of product in the first 28 days. In August 2014, an additional $13.1 million was received in Series A funding, including investments from New Enterprise Associates, Ron Conway’s SV Angel, Ashton Kutcher's firm, A-Grade Investments, fashion designer Steven Alan, Queensbridge Venture Partners, and the investment group of musical artist Nas.

In November 2014, Casper expanded its delivery from the contiguous United States to include Canada.

Led by Institutional Venture Partners, the company raised $55 million Series B venture funding in June 2015. The Series B funding included participation from celebrity investors: Tobey Maguire, Leonardo DiCaprio, Scooter Braun, Adam Levine, and Pritzker Group Venture Capital.

Led by Target Corporation, the company raised $170 Million in Series C Funding in June 2017. The Series C funding included participation from Tresalia, Institutional Venture Partners, Norwest Venture Partners, Lerer Hippeau Ventures, New Enterprise Associates, and Irving Investors In September 2017, Casper collaborated with American Airlines to provide a full suite of sleep products.

In April 2018, Casper Sleep partnered with American Airlines to design pillows, blankets and other products for the airline's passengers. Casper also announced later in April that they would be opening up a Canadian office in Toronto, along with a manufacturing facility in the country.

Case Studies

Harvard Business Review - Casper Sleep Inc.: Marketing the "One Perfect Mattress for Everyone" September 27, 2016

Resources